Networker Notes 08/06/08

May 8th, 2008

I have filtered these for your interest;

UK Catalyst Awards (These awards for pro-social technology launch this evening…more about them soon)

Shine, the Unconference for Social Entrepreneurs (Jess Tyrell, one of the producers, is amazing and I’m a massive fan of Unltd)

Pangea Day (this is the output of one of the TED prizes - can’t believe it’s only just properly shown up on my radar)

DrinkTank (hats off to the team at Huddle for organising this, which meets again on the 14th May).

GeeKyoto 2008 [fixing the broken world] (co-organised by the excellent Ben Hammersley)

Thought for the day;

We’ll all have heard the analogy about ‘turning an oil tanker’, when speaking with a large organisation, whether in the public or private sector.  A  colleague mentioned yesterday that a friend’s father used to command oil tankers for a living. The time that it takes actually takes to perform this manoeuvre;  Half and Hour

WebMission: Accomplished

May 6th, 2008

 

Five days in the United States.  Twenty UK web entrepreneurs.  The mission: to showcase talent, explore opportunity, learn, reflect and meet great people… 

I’m keen to start this post, not with my own feedback, but with that of some of the 20 companies who took part in WebMission08

Of 20 feedback forms filled out so far, from a mixture of entrepreneurs and sponsors (which could be anonynmous if desired), 20 people said that Web Mission 08 was a success for them and their company.  100% said that they would recommend the WebMission experience to a colleague. 

We asked them to list some positive outcomes from the trip and here are some of the responses;

 ”3 Very good investor leads” 

“Great new partnerships”

“Better understanding of the customer base”

“Met some great companies and great people”

“2 proactive contacts from US VC”

“New information”

“A lot of useful advice from fellow entrepreneurs, i.e. Michael Birch”

 ”Fantastic level of Introductions to major companies like YouTube, Sun”

“Great press!”

“Generate ideas around how we can use social networking internally”

“Networking with other UK startups”

“Potential investment”

“Will encourage us to think BIG!”

“Partner meetings helped us understand how we can work with VC”

“Input to business plan”

I would encourage you to connect with any of the 20 companies who went, to hear their personal feedback. None of the trip could have happened without our sponsors, BT, HSBC, Heller Ehrman, UKTI, Etelos, Oracle, Sun, Make Your Mark and Ten UK.  My co-organisers were the excellent Polecat team of Bron, James, Nikki and Alex, who I’d work with again at the drop of a hat.  In fact, we’re already scheming about where and when the next WebMission might lead.

We’ll be having a meeting of the 20 companies and sponsors in a few weeks time to talk in more detail about the benefits of the trip, as well as things which could be built upon or improved.

Amongst all of the discussions, on and off line, there were certain mutterings that the entire escapade had been something of a ‘jolly’.  To this I really ought to admit; In amongst brunching with Jim Buckmaster of Craigslist, between seeing pitches to a dozen US VCs, amid meeting with senior executives from Amazon, Facebook, Linkedin, Sun and SalesForce, visiting Google, Bebo and Oracle, attending materclass presentations from Deloitte, Heller Ehrman and Spark PR, and interviewing with the BBC, the Daily Telegraph, Real Business, Management Today, Startups.co.uk, Demo, VentureBeat and Business Week, not to mention spending quality time with some of the smartest and most characterful entrepreneurs in the UK…amidst all of that, I confess, I personally had an incredible time and a huge amount of fun.

Turning to shores closer to home; I’m not qualified to comment as to whether we have all of the ingredients for web success here in the UK.  My entirely personal hunch is that YES, we do.  Anyone who thinks that this means that we have NOTHING to learn from the rest of the world should apply for WebMission09 as soon as possible.

I’ll end with some words from one of the great US entrepreneurs, Henry Ford;

“Anyone who stops learning is old, whether at 20 or 80. Anyone who keeps learning stays young. The greatest thing in life is to keep your mind young.”
 

“Headed for the Frisco Bay”

April 20th, 2008

 

When the air hostess calls you ‘baby’.  When you are allowed to listen in to the pilots talking to each other before landing and they wish each other a pleasant day.  When a large, freshly squeezed orange juice (to stay in) costs one pound forty.  Then, reader, you know that you are in the United States.

I am here in the fourth most populous city in America, San Francisco, for the very first Web Mission.  20 UK web companies are with me to explore opportunities, present their businesses to investors and to meet like-minded entrepreneurs . As I stepped onto the plane, the very last email I checked came from a team member at a little local company they call ‘Google’.  It ended;

“I can easily arrange a visit for you and your group…

…We have tea, coffee and ice cream”

This is not a line I recall hearing in London recently.

Beginning with drinks this evening at The Clift Hotel, we’re all off to brunch tomorrow. Might I add that rolling two meals into one is not something I’m planning on making a habit of here, sadly for my health regime.  On Monday evening we’ll hear  first hand how Michael Birch turned Bebo into the success story that it is today and on tuesday the companies will dust off their pitching shoes as they meet face-to-face with some of the leading VCs in Silicon Valley.

Sitting just off Union Square this afternoon, the sun is shining and the wind whistles up the steep streets as the occasional tram tinkles by.  I can’t help admitting I’m looking forward to this adventure, reader.  Frank Sinatra famously left his heart in this city. It’s early days, but I’m beginning to see why.

 

Now Wash Your Hands

April 15th, 2008

 

I’m getting quite a lot of emails these days with a question at the bottom;

“Do you really need to print this email?”

I got one today from a VERY large newspaper company.  Which made me wonder whether I should add a question to my reply;

“Do you really need to cause the whole of London to be littered with your free paper?”

All of this makes me wonder how long it will be before other questions start to appear;

“Have you washed you hands?”

“Did you eat your breakfast this morning?”

“Do you really need to take a cab to meet us or could you walk?”

Have you ever read one of these message and thought ‘you know what, I’m not going to print it’?  Maybe you have!  Or maybe you’re a sensible person who doesn’t need reminding.

Why don’t people start putting links at the bottom of their emails to things they find amazing or inspiring rather than tagging them with mildly irritating messages suggesting how their colleagues behave?

And on the off chance that this post has inspired you…I leave it entirely to your own judgement what to do with it.

 

Every Crowd has a Silver Lining

April 5th, 2008

The Economist has an interesting piece about the future of online social networks, titled Everywhere and Nowhere.  As wedding guests and karaoke fans all over the world will spot, this is a lyric from Hi Ho Silver Lining.  The author could have saved at least a couple of paragraphs by quoting the first verse, which pretty much sums up their view;

You’re everywhere and nowhere, baby,
that’s where you’re at
Going down the bumpy hillside in your hippie hat
Flying across the country and getting fat
Saying everything is groovy
when your tires are flat

The point being made is that just because lots of people are using something, doesn’t mean that it will become a major revenue generating business in its own right.  If you’re into this kind of thing,  it’s worth a read, if only for the comments which follow it, one of which is from a disgusted John Thomas;

Sir,
After hearing the news that Facebook’s founder is worth as much as he is, I immediately did not want to support such nonsense. I have decided not to use Facebook anymore, I have decided to boycott them.

Nic Brisbourne, who’s a fantastic guy here in London (and certainly one of the most connected and helpful VCs on the scene), writes a thoughtful response in which he reckons the Economist piece has it all wrong.  Rather than seeing sites like Facebook and Bebo as communication tools which will have to look advertising pennies for their cash, he says they should be seen as ‘platforms’ instead.  In the same way that shopping malls benefit from huge footfall, Nick explains, certain social networks will turn out to be far better environments to promote (and sell) things than lone company websites. 

One of my first antics at my short lived stay at university, was to produce a stage musical.  I created a card for members of the company to carry (around 100 of us) which said that we were a ’Jesus Christ Superstar Company Member 2000′.  Then I went out and negotiated deals for card carriers, from pizza shops, to the union bar, to local clubs.  Each time, I was looking for a really great offer, from ‘20% off’, to ‘a pound-a-pint’, to ‘half price entry’.  The effect was that it boosted company morale and increased loyalty to the providers we had deals with.

Here then, are two ideas;

Social Networks - go out and negotiate amazing deals for your users for a change.  Facebook users get 20% off.  This is almost certainly me being a bit slow, however I cannot understand why a social network couldn’t become one of the most powerful affiliate marketing networks in the world, making the advertising model look distinctly old fashioned .  Demand a great deal for your users, then take a healthy chunk of the basket price.  Facebook Deals - I’d visit that section every week - wouldn’t you?

Entrepreneurs, go out and design applications which cluster and herd the existing customers of other brands, then make money from their migration between suppliers. We all, switch, together.  There are currently over 500 groups on Facebook which relate in some way to Vodafone, for example.  Mostly, they are small groups, set up by employees or ‘fans’.  Where is the MASSIVE group of hundreds of thousands of existing customers?  And wouldn’t this give a major energy supplier, bank or mobile network a bit of a fright if it emerged? Or would they see it as the biggest opportunity they had ever been presented with?  Perhaps it will be a race to see who can create the biggest reunions, brands or their users.

Customers of the world unite.  Every crowd has a silver lining.

 

Money Spinning and Hungry Cows

April 3rd, 2008

Congratulations!


You’re leading an organisation, and in your position as the person at the top, you come across some amazing people and pieces of information. You’re creative, and so it’s no surprise that on a regular basis you come up with some pretty big ideas. There’s a problem though; You know that your top team and your employees also have big ideas, and your strong suspicion is that your customers have lots too. So, do you spend your time putting yourself and your team under pressure to have ‘Eureka’ moments (or should I say, slowing down to have them?)… Or do you focus on getting out there and talent spotting the hits of tomorrow?

I pondered this question this morning as I listened to David Cameron speak at NESTA, on the subject of innovation. He talked about ‘thinking afresh about society’s problems’, and I thought about the pupils leaving our schools, greeting the world of work with a new perspective. One of my first jobs was working in a pub, and on the first day, I noticed forty things wrong with the place, from the ripped carpet to the broken window. On my second day, I must have noticed 39 things wrong, and - you’ve guessed it- after forty days, the place was pretty near perfect. But nothing had changed. We get used to things, which means that, in Britain as in any country, we put up with some things which are downright outrageous. Imagine harnessing children’s first impressions and using them to stimulate change in business, charity and over the whole country.

My first experience of giving money was by putting coins into one of those ‘helter skelter’ spinners, where the coin spirals round and round until it drops into the hole in the base. No, this is not a public sector analogy, it’s a point about making things fun. I gave a shiny coin, and in return I, who have always been easily pleased, was mildly amused for up to 30 seconds, in a way that I might not have been by dropping money into a money box in the shape of Sooty the small orange bear. Although even this is arguably more imaginative than a perspex box which you can even SEE into (well done MacDonalds). On an, almost, completely unrelated point, making donating fun works for rubbish too, as the people in Somerset, England found when they made bins which looked like Freisan Cows, and saw recycling levels rise by over 60%. I’ve mentioned before Plato’s observation that he could learn more about someone in an hour of play than in a year of conversation. I’m sure there’s a similarly wise quotation out there about turning boring things into games.

“Show me a chore turned into a game, and I’ll show you a result worth taking seriously”

Something like that.

Falling off my high cow, let me mention the upcoming London Marathon. It never ceases to amaze me how many friends turn to charity as a way of raising money. “I’ll run the London Marathon, and you can give me some money. All you need to do is get out your credit card. In return, you are supporting a great cause, and can feel good in the knowledge of the fact that you’re supporting me as a person. You’re also helping me in a way I may or may not choose to repay in some complimentary currency further down the line.” There is nothing wrong with this. My observation is that it is not the best approach. It’s the “all you need to do” bit which I have a problem with. Not because it’s too much, but because it’s not enough. I’m not talking about hassle, I’m talking about ‘emotional connection’ (for want of a better phrase) with what the other person is doing. My number one piece of advice to runners and swimmers alike is to turn to social enterprise as a way of raising money; Create a product or service which people will pay for and value, and give the profits to your good cause; You might end up with far more than a token ten pounds from the people you know. It’s RAISING money in the good-old fashioned bring and buy sense. Put away your money tins and start filling them with biscuits. In the shape of cows.

Here’s my idea for the day;

Combine the concepts of a drinks party with a charity clothes shop; Book a room above a pub (don’t pay for this, just say it’s for a charity event and that you’ll bring a good number of people). Alternatively, do it at home. Ask everyone to bring clothes which they don’t want anymore, but that may well appeal to others. Price every item as people come in (have a flat rate of a fiver for most stuff and a tenner for really good stuff). If you’re at home and buying the drinks, charge people a tenner or a fiver for all they can drink (beer and wine). Ask two friends to staff the coatrails while you mix with everyone and talk about the run and how the build up is going. Collect the proceeds and give them to your good cause.

Which (almost) brings us back to where we started. From political ideas to clothes, sometimes it’s not where they begin that matters, it’s where they end up.

Need To Know

March 31st, 2008

Last week a trusted colleague asked me to have a quick chat with her son who is currently thinking about university and career options. This, and NESTA’s excellent Preparing for the Future event this evening got me thinking, both about what could be improved in UK schools, and about the sort of advice we give to the people leaving them…

Schools today have to do several things, don’t they? In no particular order;

1) They provide somewhere for young people to go during the day. That’s a practical one.

2) Whilst there, we need to pass on whatever knowledge one generation thinks the next should have.

3) Thirdly, we need to expose them to as many experiences and feelings as possible to help them decide what they would like do with their life and what they might be good at.

4) Finally, we have to equip them with the skills we reckon they’ll need in order to get by in the world outside the school gates, and to be good citizens.

It seems to me that we’re not imaginative enough about (1) and (3), we spend an awful lot of time testing (2) and end poorly on (4). Which, in my book leaves us with a row of crosses, or kisses if you’d prefer.

So what can be done? Have a look at joinedupdesignforschools to see how matching pupils with designers can change the way schools are built.

How about a big chat about what pupils SHOULD be taught. The allure of Google and Wikipedia shouldn’t mean that the knowledge baby goes out with the bathwater. Too many pupils I meet are, I’m sorry to say, just too ignorant about things they will let themselves down on if they haven’t learnt. Yes, you need to know how much ten percent of two thousand is. Yes, Paris is the capital of France, so learn that or you will look like an idiot. I might not think that you’re an idiot, however thousands will do.

Too much in school is ‘every child for themself’. That’s lonely, boring and nothing like the world outside, where success comes through working together. We should reward pupils who teach and mentor each other. Governments should listen to the advice of report after report and start measuring things which are important; problem solving, creativity, leadership. Teamwork, project management, persistence. Then start rewarding it and if the companies don’t start demanding a change at a deafening volume, then they only have themselves to blame when they don’t get the recruits they’re looking for.

The careers service needs a bit of rethink, doesn’t it? The workforce now have the tools to share what their jobs are like, so it’s a disgrace to rely on one person in each college to represent the world of work. Forget how well qualified they are. Why should they carry the burden for this? Why should the teachers, come to that, carry the burden for the education of the country? This point was touched on by the fantastic Julia Cleverdon at NESTA’s event. If we ALL help pupils understand the context of school, they will be less stressed and, hopefully, happier in the knowledge of what’s actually going on.

Government can only do so much. Entrepreneurs and business need to lead the change. Action is risky, and so we should look to people who make things happen for a living. We need more experiments, less ‘grand, national’ thinking, more ‘Grand National’ activity. Start small, see what works, then do and fund more of what works rather then what ’sounds good’.

We need to let school pupils in on the secrets of life beyond ‘exams’. There’s some stuff they need to know. So here’s what else I said to my colleague’s son and I’d love to chat with you about your views on this;

1) If you cannot create a good impression on the phone (he did!) or face to face you are going to struggle, and these things can be learned, so focus on them.

2) Success is about being a team player, so forget the big ‘business leader who can do everything’ nonsense. Some of the most successful people are quiet and unassuming in business.

3) Taking an interest in other people is fundamentally important. If you can’t ask questions, think again about going into business. Your curiosity is an amazing thing so use it.

4) Finally, don’t see your career as some terrible black cloud hanging over you. Experiment with as many things as you can, seek advice from people who have been where you want to go, and don’t be afraid to change path- it’s what people do. Have an end goal in mind but preferably not a job specific one. Perhaps it involves working abroad or looking after people? Then forget the black cloud and decide; what are you doing to do FIRST?

Here’s my idea for today;

Let’s challenge members of the British workforce to create just ONE 30 minute lesson, into which they have to cram something (or everything) that they think pupils leaving schools Need To Know (there’s the title). They can either submit a written speech, a podcast or a video. School pupils can vote on the entries, with the best rising to the top. There is a prize for the most viewed and the highest rated entries. The competition is open to everyone in the UK, of any age, and people should enter their age, location and occupation when they submit their entry. They should also tick a box if they’re keen to find out about local mentoring opportunities.

One media partner. One brand sponsor. One technology partner. Matchmakers of the World unite…what are we waiting for?

A Connector’s Diary (18-03-08)

March 19th, 2008

 

British readers of a certain generation may remember a rather charming children’s television programme called Pigeon Street. The website reminds us of Mr Macadoo (the petshop owner), Daisy and Rose (the old ladies) and of Mrs Patel, about whom, some 27 years after launch, ’no information is currently available’. My personal favourite was Long Distance Clara, the lorry driver. Friendly, resilient, driven.  Just imagine her on a plinth in Trafalgar Square.  Clara, you see, would have approved of the Wincanton Truck Club, which scooped the education award at this month’s Hollis Sponsorship Awards. Devised by the fantastic TomTom Nation, the club teaches school children all about road safety, whilst encouraging them to keep track of how many miles each week they are walking.  A simple idea which has really worked. Yorkie Bars all round. 

TomTom Nation have been on a roll lately with their cracking ideas, as my visit to the launch of Boom! last week confirmed.  Imagine challenging young people to make short films and music videos, with the support of Apple equipment, the best of which will be shown on MTV.  From music videos to films about their local community, this scheme, also supported by volunteering organisation V, is really taking off.  It’s one of the best executed examples of education working with business working with government that I’ve ever seen.  And in a country in which young people are demonised by the media on a daily basis, it’s a far more accurate reflection of their real talent and enterprise.

One solution to the anti-social behaviour coming from the very small minority of young people in Britain could be to lock them in a room with Anne Weinstock.  Calling the dynamic new head of the Youth Task force ‘no nonsense’ would be the understatement of the week.  This can only be a good thing, as last night’s launch of the Action Plan proved. During the evening, I began talking with police sergeant Paul Dunn from the Metropolitan Police and anti-litter campaigner Louise Arnold from EnCams. I shared with them a diemma which I had faced only five hours before;  Walking past Admiralty Arch, I had spotted a queue of people, all carrying various documents and shuffling their feet nervously.  It seemed to me that they were hoping for a positive response, in some way or another, from Her Majesty’s Government.  So it was a little sad to see one of them tossing an empty cigarette packet to the floor (I am reminded of Daniel Snell’s recent post). My question was; which cause to adopt;  Keep Britain Tidy, or Keep Myself Safe.  Which one would you have chosen? For better or worse, on this occasion, I carried on walking… 

There will be no hitch-hiking with friendly lorry drivers or anyone else for that matter, for Ben Saunders, explorer and Daily Networker favourite.  He’s just unlocked the sponsorship needed to send him packing, solo, to the North Pole.  A massive thumbs up to Ernst and Young for backing Ben’s world record attempt.  You and I can follow the adventure from the comfort or our living rooms by visiting the expedition website here.  Did you know that one of Ben’s most recent expeditions was the equivalent of 31 Marathons back to back?  31 MARATHONS.  I dread to think how many Yorkie Bars. 

 

Life’s Too Short

March 18th, 2008

From time to time, I’ll mention to someone that I have a blog.  And from time to time they’ll tell me, in no uncertain terms;

“I don’t have time to blog”

Which is fine.  I went to school with a couple of people who didn’t have time to wash.  I know several people who don’t have time to see their friends. 

I blog as a way of sharing things with people I care about.  So if someone doesn’t have time to do that, then I understand. 

It’s normally another few minutes before the person who doesn’t have time to blog makes their second confession;

“I get 100% of my business through referrals”

To which I think that the response they are looking for is possibly a round of applause, or a look of burning envy.  Which is a shame, because my response is to think to myself;

“Isn’t that just a tiny bit unimaginative?”

Your entire business life is fuelled by what you get given?  You react.  Not even 20% of it is the result of the long shots you take, those calculated cold calls to the people you dream of working with? 

So next time someone tells you that they are too busy to blog…or that they get 100% of their work through referrals, have a think about what that’s REALLY saying about them.

 

Cabbages, Wiggles and Whistles

February 28th, 2008

Traveling on the London tube this evening, three teenagers were discussing cooking.  As it turned out, one of them was rather a keen chef;

Person 1(strong London accent): “Picture the situation, right?  You’ve got a cabbage, and a pound.  And with the pound, you’ve got to make a delicious meal to go with the cabbage.  What would you do?”

Person 2;  “I’d draw a sad face on the cabbage.”

Person 3;  “Yeah.  I ‘d buy a pen.  And then draw a sad face on the cabbage”

*****

Television chef James Martin hosts the wonderful Saturday Kitchen. One of his most recent guests was cullinary legend Ken Hom.  Taking phone calls live on air, the Chinese wokmeister was asked;

“Ken, I’m cooking a Chinese this Saturday for my friends.  The problem is, I don’t know what to cook for dessert.  What can you suggest”

 Ken gave a semi-apologetic smile;

“You’ve got me there.  We don’t really do desserts.  I suggest you do some nice sliced fruit”.

My ballpoint almost skidded off my cabbage.  The Chinese don’t really DO desserts?!  1.3 BILLION sticky toffee pudding AREN’T being sold?  America’s fastest growing export market ISN’T hooked on Jell-o (slogan, “Every Diet Needs A Little Wiggle Room…)?  If pastry chef James had spotted the knickerbockerglory of an opportunity, he wasn’t showing it.  Personally, I think he was dreaming of millions and millions of cherry pies.

*****

An almost certainly apocryphal tale tells of two Western entrepreneurs who arrived, at different times, to sell shoes to an African village.  The first was greeted with a blank expression and the words;

“Sorry sir.  You’re in the wrong place.  Nobody wears shoes in this part of Africa.  They never have done”. 

Dejected, the visitor slank away.  The second man arrived two weeks later and was treated almost exactly the same;

“Sorry sir.  I think you’re in the wrong place. Nobody wears shoes in this part of Africa, and they never have done.”

The second man’s eyes lit up.

“In that case, I think I’ll find that I’m in exactly the RIGHT place.”

*****

Smart new Beatbox Shoes were one of the very first ideas put forward when we launched Idea Volcano, the site for spare ideas.  The creative spark behind the scheme was one of Chris Evan’s team on BBC Radio Two, and the vigorous reaction to the brainwave led the ginger broadcaster to praise the newly launched site to the rafters.  Since then, one reader’s Chinese Oil Paintings idea, (in which he imagines a service where you could send in a photo and, several weeks later, a massive oil painting would arrive from China)  has taken on a life of its own, with one of the latest commenters purporting to be an entrepreneurial Chinese individual offering help in collaboration. I smell James Martin’s Jell-o covered hand at work.

*****

International collaborations are the theme of a short speech I’m giving tomorrow night at the Foreign and Commonwealth Office. The occasion is a reception in honour of Global Entrepreneurship Week and I’ll be speaking about one of the signature activities of that  week (this November); Speednetwork the Globe. The audience will include Ambassadors from over 30 countries and I’ve decided to give them a real taste of Speed Networking, complete with whistle and stopwatch.  For some, speed networking can be a bit of a shock to the system.  As business editor Martin Vander Weyer confesses in this week’s Spectator, his experience at my most recent event left him needing a lie down afterwards.  Somehow though, I think that tomorrow’s assembled Ambassadors will take to the task like ducks to water.  

*****